Hi, I'm Emma!
I’m Emma - a Hertfordshire-based fitness and travel writer, lifelong runner, and builder of ambitious communities.
I didn't start this as a business.
I set out to build a life that felt energising in motherhood - and to gather women who wanted the same.
I’m a runner, writer and community builder, and after 16 years as an educator, I care deeply about ideas that are thoughtful, practical and forward-moving.
What started as writing about running in motherhood evolved into something bigger.
Not just workouts.
Not just travel.
Not just mindset.
But the full ecosystem of an active life.
Because this isn’t just about workouts.
It’s about identity.
It’s about expansion.
It’s about refusing to let motherhood shrink your world.
Running (shock), Real facts, anagrams.
Oh, and creating a life in motherhood of true meaning, energy and purpose.
Hard lover of a pun since 1985.
My jam(s):
Give me an anagram or House of Games any day, and i'm all in.
But my diet is shocking.
I might give the illusion that i'm healthy.
I've spent an obscene amount of money on skincare products and i'm still none the wiser about how i'm supposed to age backwards.
Things you might like to know
My best plate.
The reason for it all. My kids are just the best
Finally. 40 years and counting, people.
Picko, pickles, egg, EP. The self proclaimed life and soul of the party.
MUM
FIANCE
FRIEND
Spinning all the plates
Reading, writing, researching. Making it all have a point, a story. Bringing it all to life lights me the hell up.
Runner for life. Runner in motherhood. 3 marathons in with no signs of slowing down.
From living abroad in my 20s, to building an active-inspired agency now - travel is the gold that makes us all shimmer.
